You all know I have a soft spot for lip balms. For years, balms were all I wore! I couldn't resist picking up this adorable little
Softlips Cube, $3.79 USD, when I spotted it at my local CVS.
The balm is smooth and slick, and leaves a hint of shine; it's very much the same as the Softlips stick balms. Usually formulas feel differently across a brand when they're packaged differently so I'm pretty impressed that the Cube retains the feel of the original formula. The Vanilla Bean flavor is lovely and soft. It's also available in Pomegranate-Blueberry and Fresh Mint.
The formula contains Shea Butter, Vitamins A, C, and E, and SPF 15. The Softlips Cube immediately calls to mind the
eos Smooth Lip Balm Sphere due to the design. I find the Softlips version to be slightly smoother on the lips, but the eos balms last a bit longer. I find myself reapplying the Cube every 20-25 minutes or so. While the Softlips Cube is hydrating, it's not as quenching or replenishing as a tube balm such as
MAC's Lip Conditioner Tube,
Aquaphor, or
Bite Beauty's Agave Lip Mask. However, stick balms are never as emollient as tube balms, so I'm not really faulting it there. Texturally, the Softlips Cube reminds me most of
Maybelline Baby Lips in Quench.
Overall, I think this is great little balm and I love the pretty packaging design. With only 14 weeks left until Christmas (!!!), the Softlips Cube would make a great stocking stuffer!
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