Wednesday, May 25, 2011

REVIEW! | CoverGirl LashBlast Length Mascara

Product: CoverGirl LashBlast Length Mascara
Category: Mascara
Subcategory: Lengthening Mascara
Color: Very Black
Cost: Varies from $6.94 - $8.99 depending on retailer
PAO (Period After Opening) Expiration: 6M
Where to Buy: Amazon, Drugstores, Grocery Stores, Target, Walmart
Awards: Allure Best of Beauty 2010 Winner for Best Lengthening Mascara
CoverGirl says:"Our Elasta-Nylon™ formula flexes without flaking, giving you extreme, notice-me lashes all day long. Our longest brush ever gives you an 80% longer lash look.* (*On average vs. Bare Lashes)"
Pros: Lengthens and defines lashes, no flaking, no smudging, longer dry down time allows for more coats without clumping
Cons: Some may find the extra long brush cumbersome, does not volumize lashes (but doesn't claim to)

Review: I personally have short, fine (as in "thin", not as in "slammin'") eyelashes that often bring down my total eye makeup look with their wussy misbehavior. I decided to give CoverGirl LashBlast Length a whirl and I was very happy I did! It does a fantastic job of lengthening lashes! I don't know about 80% more than my bare lashes, but I'd agree to 60% longer. LashBlast Length gives my meager ration of lashes a nice boost in length and definition. One particular thing I enjoyed was the formula seemed to have a longer than average dry-down time, so I was able to apply 4-5 coats without even the whisperings of clump-ster diving. The brush seems to pick up just the right amount of product to cover my lashes. The formula held on all day with absolutely zero flaking or smudging, and still looked great after a workout at the gym. The brush is a bit longer than other mascara brushes, but I had no trouble using it. I thought the lengthened rubber bristled brush was handy at getting into the inner corners of the eye where the little lashes hide. I love the skinniness of the brush; it allows you to really get down to the roots of your lashes without the bristles bumping into your eyelid and ruining everything, so to speak! If you want length and volume, I'd recommend applying 1-2 coats of LashBlast Length and finishing it off with a coat of your favorite volumizing mascara.

Another thing I really liked about this mascara was how easily it washed right off with soap and water - no scrubbing, make up remover, or baby wipes necessary. I really couldn't believe that; I figured the elasta-nylon formula that builds up your lashes would require some serious scrubbing to remove. I wash my face with CeraVe, which is super gentle and usually doesn't remove my eye make up completely but it removed every smidge of LashBlast Length, much to my surprise! What can I say? I'm a sucker for any mascara that doesn't require a belt sander to remove.

As far as lengthening mascaras go, this one ranks right up there with my #1, All-Time Fave, HG: Maybelline Lash Discovery. For me, the only discernible difference is CoverGirl LashBlast Length has an elongated rubberized brush and Maybelline Lash Discovery has a skinnier synthetic one. They both do an amazing job of giving short lashes a much-needed, and much appreciated, booster seat!

Color Payoff: 10/10
Endurance: 10/10
Packaging: 10/10
Does What It Claims: 9/10
OVERALL: 9/10

Ingredients: Water, Glyceryl Stearate, Ammonium Acrylates Copolymer, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Alcohol Denat., Copernicia Cerifera (Carnauba) Wax, Triethanolamine, Synthetic Wax, Acrylates, Copolymer, Polyvinyl Alcohol, Lecithin, Propylene Carbonate, Polyethylene, Oleic Acid, Benzyl Alcohol, Nylon-6, Ascorbyl Palmitate, Tocopherol, Phenoxyethanol, Panthenol, Simethicone, Ethylparaben, Glycine Soja (Soybean) Oil, Glycerin, Sodium Laureth Sulfate, Methylparaben, Propylparaben, Xanthan Gum, Trisodium EDTA, Silica, Iron Oxides. May Contain: Titanium Dioxide, Ultramarines, Black 2.

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